Completing the Customer Journey with DTC’s Final Mile Delivery—What is Available and Why It Matters” 

by Dave Dobrow/Copper Peak Logistics

The guide to wine carriers and their various services.


Napa, CA– May 282019 – Selling wine DTC is the most profitable channel for wine sales. And, despite its challenges, it also comes with a lot of opportunity—specifically when it comes to the “final mile” delivery experience.

More about “rising stars” of customized specialty delivery companies focusing on wine:


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Premium Wine Delivery Offers Dallas and Houston’s First Last Mile, Customer-Focused Wine Delivery Service Available on Nights, Weekends and Holidays 


First to use technology and dedicated personalized service providing visibility and putting consumers back in the driver’s seat on wine deliveries  


DALLAS, TX– June 112018 – Premium Wine Delivery is revolutionizing last mile shipping for wineries in Napa and Sonoma by providing the first delivery platform to allow a winery to control the entire wine logistics chain with real-time tracking, live updates and notifications from the tasting room to the consumer’s living room.

“I was blown away by Premium Wine Delivery's white glove delivery service,” said Amy Gross, CEO and Founder of VineSleuth/Wine4.Me. Unlike other delivery services, I knew exactly when the wine was coming, so I could be there to accept delivery. The communication was top-notch and unlike anything I had experienced in this space. Premium Wine Delivery makes it so much more convenient to order wine!”

“After years of wineries and consumers having a shipping process that was archaic, not service focused and with limited visibility, we have shifted that model by using technology that is fast, visible, modern, and friendly, said Melanie Ofenloch, co-founder and Chief Marketing Officer. “Our goal for Premium Wine Delivery is to extend the brand experience the customer had at the winery to when they receive their wine at home.”



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Solving The Problem of The Quality of Wine — Premium Wine Delivery


Premium Wine Delivery was founded with a strong focus on assuring that wine would be safe from heat, cold, sleet, snow, etc. As you would expect with the weather in TX, they too focus on refrigeration and technology to create a superior delivery experience. They also add insurance for all packages to ensure they protect all packages. But they went a step further by solving the Summer hold problem in Texas for all wineries by adding a competitively priced, (door-to-door), temperature controlled, shipping option where wineries have traditionally held off shipping to avoid heat damage. Premium Wine Delivery also allows a winery to control the entire wine logistics chain by using an Amazon-like delivery platform with real-time tracking, live updates, and notifications — providing visibility throughout the whole process and delivers on evenings and weekends. While the company began in Texas, there is a plan for expansion to other states in the future.

Again, it’s always nice to hear a customer quote:
“Texas weather extremes result in problems with quality wine delivery. We want to purchase wines domestically year round, not just Spring and Fall,” said Michelle Williams, Influential Wine Writer, and Editor of Rocking Red Blog. “We used Premium Wine Delivery in May for the first time. The wines arrived on time and in excellent condition — each bottle cool to the touch. We believe Premium Wine Delivery will allow us to have wines shipped to our home on our schedule regardless of the weather. This company is now our preferred means of wine delivery.”


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 The Wine DTC Vendor Matrix